Communication Skills

List of Practicals

1. Introduction to Communication in Pharmacy • Importance in clinical, academic, and retail pharmacy
2. Listening and Observation Skills Workshop • Active listening techniques, barriers to listening • Observation of cues: patient posture, tone, compliance
3. Role-play: Communicating with a Patient for Dispensing a Prescription • Explanation of dosage, frequency, side effects, and precautions
4. Role-play: Handling Difficult Conversations (e.g., Angry Patient or Confused • Empathy, patience, tone modulation, de-escalation techniques
5. Written Communication I: Professional Email Writing & Documentation • Writing emails to doctors, suppliers, institutions • Structure, etiquette, and clarity in pharmacy communications
6. Written Communication II: Preparing Patient Information Leaflets and Drug • Use of simple language, drug facts, precautions, icons • Creating flyers for common conditions (e.g., diabetes, asthma)
7. Non-verbal Communication Skills • Body language, eye contact, gestures, tone of voice • Cross-cultural sensitivity in pharmacy communication
8. Presentation Skills I – Basic Techniques • Voice projection, clarity, use of visuals • Individual practice with simple pharmacy
9. Presentation Skills II – Group Presentations • health awareness campaigns, drug education, OTC safety • Peer and faculty feedback
10. Patient Counseling Practice (Case-Based) • Counseling for chronic illness (e.g., hypertension, diabetes) • Role-playing real-life counseling situations
11. Communicating with Healthcare Professionals • Case handoff, drug information request, referral writing • Using SBAR (Situation, Background, Assessment, Recommendation)
12. Mock Interview / Group Discussion Practice • Industry/clinical job interview scenarios • GD on like “Generic vs Branded Medicines”
13. Digital Communication Skills for Pharmacists • Creating a simple health blog, social media awareness post • Basics of teleconsultation and ePharmacy chat support
14. Ethics and Professionalism in Communication • Confidentiality, patient rights, informed consent • Role-play ethical dilemmas in pharmacy
15. Assessment & Reflection • Final presentation or counseling demo • Feedback, self-evaluation, and faculty observation